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Entering the German market
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Hamburg, 17. July 2023
Barcelona-based Vip District S.L. is a leading European provider of employee benefits and smart engagement solutions. In order to further establish itself in the German market and unlock new growth potential, the company acquired MIVO mitarbeitervorteile GmbH, a subsidiary of Degussa Bank AG, in June 2023. The parties have agreed not to disclose the purchase price.
Grant Thornton acted as exclusive corporate finance advisor to Vip District in the acquisition. An interdisciplinary team of experts from the Advisory, Legal and Tax departments provided comprehensive M&A and SPA advisory services and consequently contributed to the successful completion of the transaction. The advisory services encompassed financial and tax due diligence, M&A-process coordination and support during the purchase price negotiations in a complex transactional environment.
Vip District has set out to become the all-in-one SaaS provider for employee engagement, with modules for financial incentives, employee savings, rewards, as well as team communication. By effectively executing its European growth strategy, VIP District reported revenues of €25 million in 2022, representing an annual growth rate of 30 percent. With the acquisition of MIVO, Vip District can further expand and consolidate its position in the German market.
MIVO operates an employee benefits platform for companies, associations and other organizations, offering purchasing benefits in the form of discounts, voucher codes or exclusive offers to a network of around one million users working for 3,000 partner companies. The merger of Vip District and MIVO creates a leader in employee engagement in the German market, combining the buyer's technological solutions with MIVO's extensive network of partner companies.
Team
Advisory
Hanno Hepke
Lead Partner (Hamburg)
+49 40 32088 1275
hanno.hepke@de.gt.com
Sabine Fahrenholtz
Senior Manager (Hamburg)
+49 40 32088 1218
sabine.fahrenholtz@de.gt.com
Niklas Kurzrock
Consultant (Hamburg)
+49 40 32088 1268
niklas.kurzrock@de.gt.com
Legal
Marco Wagner
Partner (Düsseldorf)
+49 211 9524 8874
marco.wagner@de.gt.com
Dr. Georg-Peter Kränzlin
Partner (Düsseldorf)
+4 9211 9524 8873
georgpeter.kraenzlin@de.gt.com
Dr. Laura Krings
Counsel (München)
+49 8936849 4242
laura.krings@de.gt.com
Tax
Dr. Stefan Hahn
Partner (Düsseldorf)
+49 211 9524 8735
stefan.hahn@de.gt.com
Dr. Nicolas Brüggen
Senior Manger (Düsseldorf)
+49 211 9524 8175
nicolas.brueggen@de.gt.com
Johanna Lennartz
Consultant (Düsseldorf)
+49 211 9524 8929
Johanna.lennartz@de.gt.com
About Grant Thornton in Germany
Grant Thornton is one of the ten largest audit firms in Germany, providing services to upper mid-market companies and listed companies with around 1,600 employees at eleven offices. The audit and consultancy firm consists of the service lines Audit & Assurance, Tax, Advisory, Business Process Solutions, Legal, and Private Finance. The company is the German member firm of Grant Thornton International Ltd. The Grant Thornton network has 68,000 employees and advises companies in around 150 countries around the world. www.grantthornton.de
Contact
Susanne Gehrling
Head of Corporate Communications
+49 69 905598 617
susanne.gehrling@de.gt.com